About us

hey kikis,

we understand that life can be stressful and overwhelming at times. the pressures of work, relationships, and daily responsibilities are no joke.

How it all started...

our founder, Al, is a serial entrepreneur who regularly feels stressed at work. building a business is full of ups and downs — and when you're down, you feel like the world is ending (it really isn't but you know what we mean).

Al was feeling incredibly stressed at work and could not switch off. she tried watching tv but she was so tired of looking at the screens. she tried going for a walk but her mind kept returning to the tasks she hasn't finished. she wanted something that could keep her mind "busy" and "calm" at the same time.

Relaxing brain, regaining self

this is when she came across paint by number kits! as she immersed herself in the process of painting, her attention shifted away from stressors and towards the present moment. the structured nature of paint by number kits gave her a sense of control and focus. finally, she found a way to relax her brain!

even better, when she felt like she was "failing" at work, she regained her sense of accomplishment and satisfaction by finishing these gorgeous kits. 

p.s. want to know why we're called kiki's club and not, idk, painting club? numeroclub? or any other lame names? subscribe to our newsletter to find out 😉

The art and science

it turns out, Al wasn't alone. the benefits of art-making towards our wellbeing has long been documented and studied by doctors, psychologists and art therapists.

as we color, different parts of our brain's cerebral hemispheres are activated. when we choose what colors to use, our creativity is activated. as we color forms and shapes, our logic is also activated.  

this state of mindfulness has been proven to reduce anxiety and promote a sense of well-being. the repetitive and rhythmic motions of painting can also induce a meditative state, calming the mind and soothing the nervous system.

Al can vouch for this. after starting to paint, she enjoyed a boost in self-esteem and a sense of pride in her artistic abilities. this positive reinforcement can counteract the negative effects of stress and overwhelm, fostering a greater sense of confidence and resilience.

Our mission is to help you paint your way to mindfulness

we're here to do provide you with everything you need to discover the joy of painting and relax. you'll never have to worry about what to paint. just skip to the good part: the relaxing act of art making.

each kit comes with a numbered canvas, corresponding paint colours, and a set of brushes. we only use materials that professional artists would approve — for example, we exclusively use linen canvas because we know they offer a stronger, smoother surface and is proven to be more durable. our brushes are ergonomic so you can hold them for a looong time. you deserve it.

as you can imagine, we are a thoughtful bunch. that's why every single custom paint by number kits that we produce is hand-drawn to make sure that the design is fit for painting. if you don't feel like customizing it, you're welcome to choose one of the many modern designs that we have developed. each simple yet beautiful, and designed to help you relax. so no, you will never need a magnifier to paint them.

our paint by number kits also make for a perfect gift. your friend might have everything in this world but they probably wouldn't say no to a relaxing art project that they also get to hang!

if this is your first paint by number kit, honestly, we're jealous. you have such a FUN journey ahead of you. if not, you already know how good this is so we'll shut up now.

either way, welcome to kiki's club x